What Is the Relevance of Technological know-how?

"Know-how inside the extensive-operate is irrelevant". That may be what a customer of mine informed me when I built a presentation to him a few new solution. I had been referring to the solution's functions and Rewards and detailed "state-of-the-artwork technological know-how" or a little something to that outcome, as one of these. That is definitely when he produced his statement. I noticed later on that he was right, no less than inside the context of how I made use of "Know-how" in my presentation. But I began contemplating irrespective of whether he might be proper in other contexts as well.

What is Technological know-how?

Merriam-Webster defines it as:


a: the sensible software of knowledge specifically in a certain location: engineering two

b: a capability specified by the practical software of data


: a manner of accomplishing a activity Specially making use of technical procedures, methods, or know-how


: the specialized facets of a certain industry of endeavor

Wikipedia defines it as:

Technology (from Greek τέχνη, techne, "artwork, talent, crafty of hand"; and -λογία, -logia[1]) would be the earning, modification, use, and understanding of tools, equipment, techniques, crafts, systems, and methods of Group, so that you can clear up a difficulty, improve a preexisting Alternative to a problem, reach a target, take care of an utilized input/output relation or carry out a specific function. It might also confer with the gathering of this sort of instruments, which includes equipment, modifications, arrangements and procedures. Technologies noticeably have an effect on human as well as other animal species' capability to Management and adapt to their all-natural environments. The term can both be utilized normally or to unique areas: examples contain building technological know-how, healthcare technologies, and information technology.

Both definitions revolve around the exact thing - software and usage.

Technological know-how is really an enabler

Many individuals mistakenly think it's technological know-how which drives innovation. Nonetheless from your definitions higher than, that may be Plainly not the case. It really is possibility which defines innovation and technologies which allows innovation. Visualize the vintage "Establish a much better mousetrap" instance taught in most enterprise faculties. You may have the technological know-how to construct a much better mousetrap, but For those who have no mice or perhaps the previous mousetrap functions well, there isn't any opportunity and afterwards the know-how to develop an improved a single gets irrelevant. Alternatively, If you're overrun with mice then the opportunity exists to innovate a product using your technological know-how.

One more case in point, 1 with which I am intimately acquainted, are shopper electronics startup companies. I've been related to equally those who succeeded and those who unsuccessful. Each possessed special leading edge systems. The difference was opportunity. The ones that unsuccessful could not discover the chance to acquire a meaningful innovation applying their technological know-how. In truth to survive, these companies needed to morph oftentimes into a thing entirely distinctive and when they were lucky they might take full advantage of derivatives of their first technology. More often than not, the first technology wound up while in the scrap heap. Technological know-how, As a result, can be an enabler whose top value proposition is to make advancements to our life. So as to be applicable, it must be employed to generate improvements which might be driven by chance.

Technologies like a competitive gain?

Quite a few corporations checklist a engineering as 1 in their aggressive benefits. Is that this valid? In some cases Certainly, but Typically no.

Technological innovation develops along two paths - an evolutionary route plus a revolutionary route.

A revolutionary know-how is a single which permits new industries or allows solutions to challenges that were Earlier impossible. Semiconductor engineering is a good example. Not simply did it spawn new industries and goods, but it really spawned other revolutionary systems - transistor technological innovation, integrated circuit know-how, microprocessor technologies. All which offer many of the services and products we take in currently. But is semiconductor engineering a aggressive edge? Thinking about the quantity of semiconductor companies that exist currently (with new types forming everyday), I might say not. What about microprocessor technologies? Once more, no. A great deal of microprocessor providers out there. What about quad Main microprocessor technological know-how? Not as many businesses, but you've Intel, AMD, ARM, and a host of businesses developing customized quad core processors (Apple, Samsung, Qualcomm, and so on). So once more, not A lot of the aggressive benefit. Competitiveness from competing systems and easy accessibility to IP mitigates the perceived aggressive advantage of any specific technology. Android vs iOS is a superb illustration of how this functions. Each functioning programs are derivatives of UNIX. Apple employed their technologies to introduce iOS and gained an early current market benefit. However, Google, making use of their variant of Unix (a competing engineering), caught up relatively promptly. The reasons for this lie not
Law from the underlying know-how, but in how the items built achievable by those technologies were being brought to market place (free vs. walled backyard garden, etcetera.) as well as the dissimilarities inside the strategic visions of every enterprise.

Evolutionary engineering is just one which incrementally builds on The bottom revolutionary technology. But by it's extremely mother nature, the incremental improve is easier for any competitor to match or leapfrog. Just take such as wi-fi cellphone technology. Business V introduced 4G items before Firm A and even though it could possibly have experienced a temporary advantage, as soon as Company A released their 4G products, the gain as a consequence of technology disappeared. The patron went back again to choosing Business A or Company V dependant on rate, assistance, coverage, what ever, although not based upon know-how. Hence technologies might need been appropriate within the short-term, but in the long term, turned irrelevant.

In today's environment, technologies tend to promptly grow to be commoditized, and within any distinct technologies lies the seeds of its have Loss of life.

Technological know-how's Relevance

This post was written through the future of an stop shopper. From a developer/designer standpoint factors get murkier. The further a single is faraway from the technology, the significantly less suitable it gets to be. Into a developer, the know-how can look like a product. An enabling item, but a product Nevertheless, and thus it is highly pertinent. Bose works by using a proprietary sign processing know-how to help products which fulfill a list of sector requirements and thus the technology and what it enables is relevant to them. Their clients tend to be more worried about the way it sounds, what is the rate, what is actually the quality, and so on., and not so much with the way it is realized, Consequently the technological innovation utilised is much less relevant to them.

Recently, I used to be associated with a dialogue on Google+ with regard to the new Motorola X cell phone. A great deal of the folks on those posts slammed the cell phone for different factors - rate, locked boot loader, and so forth. There have been also a lot of knocks on the fact that it didn't have a quad-Main processor just like the S4 or HTC A person which have been priced in the same way. What they did not grasp is the fact that if the company employed one, two, 4, or 8 cores in the long run makes no variation given that the cellphone can supply a aggressive (or even best of class) attribute established, operation, cost, and consumer practical experience. The apple iphone is Probably the most profitable telephones ever generated, and yet it runs on a twin-Main processor. It continue to provides one of the better consumer encounters out there. The capabilities that are enabled by the technologies are what are related to the consumer, not the technology alone.

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